While it may sound weird, unlike Amazon and Google who proudly boast about the various things that their speakers can do, Apple has made a decision to position HomePod as a music primary device. The speaker will be a competitor for similar devices that Amazon and Google are already producing. Green Dot Corporation and Green Dot Bank are working with Apple as the program manager and regulated bank partner to help facilitate these new capabilities.
One feature people are particularly excited about is Siri's new voice - the update will give Siri a more natural male and female voice, as well as a new visual interface.
On Twitter, snark was loud and picture-clear as always.
Seven Tweeters, Six Microphones and A Woofer: Sounds Good, Doesn't It?(NASDAQ:AAPL) rumor mill today is news of changes coming in iOS 11.
Greg Joswiak, Apple's vice president of Product Marketing, said, "These are by far the most powerful iPads we've ever created with the world's most advanced displays featuring ProMotion, the powerful new A10X Fusion chip and the advanced camera system of iPhone 7".
Mac models were also boosted to work with virtual reality gear, a move by Apple into technology that Facebook has embraced with its Oculus unit.
iOS 11 is now fitted with a new Do Not Disturb feature that blocks non-important notifications if it detects you are driving. But if you want 512GB of onboard storage, things get pricey. "The new revamped Control Center - that helpful menu of shortcuts you see when you flick up from the bottom of the screen - will be customizable".
The update will also improve synchronization across all devices, so if you sign in to another device, all of your iMessage chat history will be transferred over.
It also has a "Musicologist" feature for streaming Apple Music through commands barked at Siri, as well as being able to answer queries about the song playing, such as 'who is the guitarist?' and so on.
High Sierra will be released later this year as a free update, according to Federighi. The company also launched a new configuration of the 13-inch MacBook Pro without a Touch Bar that starts at a cheaper $1,299.
The App store is getting a re-do.
With the new and updated iPad Pros, Apple is also updating the Apple Pencil, which is now more responsive and has latency of 20ms.
Rather than focusing on being a digital assistant like the Amazon Alexa, the focus of the Apple HomePod is music.