India’s top mobile phone call service providers have raised voice call prices by almost 100%.
Bharti Airtel has doubled its call rates from Re 1 per minute to Rs 2 minute per minute, whereas Idea has hiked from 1.2 paise per second to 2 paise per second, said reports. It is expected that players like Vodafone, Reliance Communication may also follow suit.
Bharti Airtel spokesperson, said “We have been reiterating that increase in prices is inevitable, which is reflected from the fact that despite rising costs, tariffs have been falling over the past 12 quarters. This continuous decline in margins and increasing costs have had an adverse impact of the long-term financial health of the industry. This revision in prices is in line with these increasing costs. We are committed to enhance value for our customers through continued investments in network, technology, customer experience and life enriching services.”
Media reports also suggested that Bharti Airtel is also reducing free minutes from 10-25%.
Increase in the call rates will be extended to all of India’s 22 telecommunication zones in a phased manner.
Telecommunication players Bharti Airtel and Vodafone, have also increased data usage price.
Source – Business Standard